Search engine optimization (SEO) for your small business site

SEO - what is all the hype about?

Your website is the one of the best places to build your online reputation, business growth and branding. It should be well crafted, optimized and ready to convert visitors into customers. Otherwise, it won’t be useful at all!

According to Wikipedia, SEO (Search Engine Optimization) “is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results”. 

This is exactly what we will do for you. We create optimized websites that will be found on Google and other search engines’ results.  We understand the use of all White-hat on-page and off-page techniques to ensure that your website is found. This is very important, as 75% of people never go past the first page of Google results. We use advanced webmaster tools, as well as Google Analytics, to ensure that the correct audience see your website. It is however, not an overnight process. Good SEO takes time for the results to filter through. You will however, see the results in the end.

What we can do for your website

Furthermore we also understand the use of Social networks like Facebook, Twitter, YouTube and LinkedIn to generate extra traffic to your website. This will bring the specific targeted users to your website. 

It is an accepted fact that SEO leads have a far higher closing rate than any other method of lead generation. SEO leads performs much better than direct mail or the print media. In fact for small businesses, SEO generate approximately 3 times  as many leads as traditional marketing!  Organic search is arguably the most valuable marketing channel there is! 

We also focus on the all-important Local SEO techniques. Studies show that in 65% of businesses which was found in a local search and visited, a sale is made that same day!

Read what Sam Hollingsworth of the Search Engin Journal has to say about the importance of SEO on his blog post “12 Reasons Why Your Business Absolutely Needs SEO

Search Engine Optimization (SEO) for your small business site
Search Engine Optimization (SEO) for your small business

Our SEO process

Our initial on-page SEO process focus on the following main points:

  • Review of all page titles and optimization of all pages
  • Setup of internal and back links
  • Make sure your site uses high quality, optimized media
  • Compile a list a premium keywords through thorough keyword research, refinement, and categorization. 
  • Optimize keywords for voice search
  • XML Sitemap creation/modification
  • Improve overall site speed and performance
  • Mobile optimization
  •  If required, Google Ads setup
  • Ongoing optimization – remember, SEO is an ongoing process!

So you decided to make use of our services? Please contact us now!